GOV.UK GA4 (BigQuery export)
We export our GOV.UK Google Analytics data and store it in Google BigQuery to enable more detailed analysis and the use of this data in other tools.
A flattened dataset is created from the data on the live site which contains most, but not all, of the same fields. The flattened dataset is easier and more efficient to query, so should be used for most analysis and reporting.
Access
Everyone with a @digital.cabinet-office.gov.uk account (all GDS staff) has access to this data by default.
In addition, everyone who requests and is granted access to the GOV.UK GA4 data will be given access to query this raw dataset. More information can be found in our GA access policy.
Location
There are 3 GA4 datasets. These correspond to the integration, staging, and production or live GOV.UK websites. All of these datasets are made up of sharded tables. This means that a new table is created each day with the suffix YYYYMMDD.
The GA4 data for the live GOV.UK site is located in BigQuery in the ga4-analytics-352613.analytics_330577055 dataset.
The GA4 data for the staging site is located in BigQuery in the ga4-analytics-352613.analytics_330580593 dataset.
The GA4 data for the integration site is located in BigQuery in the ga4-analytics-352613.analytics_294475112 dataset.
These datasets are all within the GA4 analytics project. For more information on the Google Cloud Platform projects, see our GCP Project Documentation.
Schema
This table uses the default GA4 BigQuery Export schema:
| field name | type | mode |
|---|---|---|
| event_date | STRING | NULLABLE |
| event_timestamp | INTEGER | NULLABLE |
| event_name | STRING | NULLABLE |
| event_params | RECORD | REPEATED |
| event_previous_timestamp | INTEGER | NULLABLE |
| event_value_in_usd | FLOAT | NULLABLE |
| event_bundle_sequence_id | INTEGER | NULLABLE |
| event_server_timestamp_offset | INTEGER | NULLABLE |
| user_id | STRING | NULLABLE |
| user_pseudo_id | STRING | NULLABLE |
| privacy_info | RECORD | NULLABLE |
| user_properties | RECORD | REPEATED |
| user_first_touch_timestamp | INTEGER | NULLABLE |
| user_ltv | RECORD | NULLABLE |
| device | RECORD | NULLABLE |
| geo | RECORD | NULLABLE |
| app_info | RECORD | NULLABLE |
| traffic_source | RECORD | NULLABLE |
| stream_id | STRING | NULLABLE |
| platform | STRING | NULLABLE |
| event_dimensions | RECORD | NULLABLE |
| ecommerce | RECORD | NULLABLE |
| items | RECORD | REPEATED |
| collected_traffic_source | RECORD | NULLABLE |
| is_active_user | BOOLEAN | NULLABLE |
Retention
The integration and staging GA4 datasets have a default table expiry in BigQuery of 30 days.